Member Spotlight: Spinitron

Building the Infrastructure of Noncommercial Radio

Spinitron started with a common problem for college radio DJs: the arduous task of logging the music they played with paper and pen, a log that sat unread and unseen by its listeners or the public. What began as a solution at one station in Boston, to computerize the logs and put them on the web, has evolved into the trusted industry standard driving noncommercial radio's digital transformation for over 350 college and community radio stations across North America.

For over two decades, DJs at these stations have been logging every spin in real time, —creating an unprecedented database of what's actually playing on the radio stations that matter most to independent music.

350+ Stations, Millions of Spins, Real-Time Data

Today, Spinitron powers the playlist systems for more than 350 subscriber stations, from major market college radio powerhouses like WNYU and KALX to passionate community stations like WPRB and KBOO to entire state public organizations like Maine Public, all reaching engaged listeners in markets across the continent. Each station has their own page, cataloging every DJ, playlist, and show aired on the station. The spins you see aren't estimates or samples—this is actual airplay data from the DJs themselves, logged as it happens. Spinitron offers further support for some stations by seamlessly working with automation software and using audio recognition to pick up each song that goes on-air.

Every week over half a million spins are added to the database. Every spin highlights which stations and shows are championing new releases, which DJs are breaking artists first, and which markets are showing the strongest organic support for independent music.

Unlocking the Data with Spinitron Search

For years, this data existed but was locked away in individual, cumbersome station systems that often had little to no archive beyond the previous week. Spinitron Search changes that. Now, labels, distributors, managers, and promotion teams can access comprehensive airplay intelligence from our entire network through one simple search platform.

With Spinitron Search you can:

• Track specific releases across hundreds of stations simultaneously

• Identify which DJs and programs are giving your artists early support

• Generate detailed reports that prove ROI on your radio campaigns

• Discover regional trends before they go mainstream

• Filter by date range, geography, station, or genre to get exactly the insights you need

Choose Your Level of Access

Our Standard Search plan provides a rolling three month archive to explore with robust search capabilities and straightforward reports—perfect for labels and management companies tracking recent releases and building relationships with stations.

Our Advanced Search plan offers the full 20+ years of spin and playlist access, bulk data exports, tools to better automate regular searches, and advanced analytics for organizations researching trends or ones that need to integrate airplay data into their existing systems or require deeper analysis capabilities.

Where Independent Music Breaks First

College and community radio has always been where independent music breaks first and where music lovers connect to audiences far and wide. These stations reach millions of passionate listeners, and their support provides credibility that can't be bought. With Spinitron Search, you finally have the tools to track, measure, and maximize this crucial part of the independent music ecosystem.

Get Started

Visit spinitron.com to see the kind of songs coming in each and every second across our stations. To sign up for Search, check out spinitron.com/m/search to explore our plans and see what your music is already doing on noncommercial radio. A2IM members can try out their first month of Standard or Advanced for 75% off by logging into the A2IM Member Portal here. 

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